UAE continues to grow in leaps and bounds that are reflected in the Banking and Finance industry. The trend is interesting. Overcoming and managing 'Change and Challenge' is a skill that leads to success.

In the recent past, some banks and FI's have consolidated their position, while some have implemented merger and acquisition plans to tackle the future. At ADNIF we believe in a philosophy of ethical services with a clear strategy backed by product innovation, trust and transparency: Where a 'pure and simple' approach with 'real-time' solution is our key business differentiator.

We derive our strength from the success of our parent bank (National Bank of Abu Dhabi PJSC). We acknowledge our core strength in a team of well experienced Islamic bankers: Professionals who have a track record of not only structuring numerous successful products and services, but who have also been instrumental in making flagship brands and healthy portfolios. This has encouraged ethical practices by bringing smiles to our customers and their families.

ADNIF is newly born, and as we step-out to serve the target customer, the challenge is immense. Together, as we partner-in-progress, our conviction and experience make us believe that success is tangibly near ... for you and us, together.

On behalf of Team ADNIF;

Aref Ismail Al Khouri
Managing Director.